Did you know? 74% of respondents feel that original content and media are most effective for generating marketing ROI.
As a PR account manager, I’ve got one the most fun and challenging positions at Godfrey. I follow trends and developments in my clients’ industries, and look for opportunities to make connections to media.
I get to develop ideas and pursue them using a balance of creative thinking and strategic planning to get exposure for clients. All the while, I’ve got a wealth of support and resources from a group of talented colleagues that allows me to do what I do best. So while no two days are ever the same, I’m always doing something I enjoy.
Away from the office, I’ve got an active life with my family, and love baseball and good bottle of wine.
As marketers and professionals, our clients rely on us to be knowledgeable about of lot of subjects. It’s not surprising then, that many of us fall into the trap of feeling that we have to know everything. Here’s everything you wanted to know about questions, but were afraid to ask.
We’ve all seen the Forbes article and the studies that show us that nearly 80% of business decision-makers believe their company will experience a crisis in the next year.