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B2B Insights 


Did you know? Baby boomers are turning 65 at a pace of 10,000 per day for the next 19 years.

B2B Media

B2B audiences aren’t where they used to be. In some instances, they have disappeared faster than donuts in our creative department. They’re not all reading print magazines as they once did. Making some pubs look like contenders for the “biggest loser.”

So where did they go? Online? Watching videos? Tweeting? Unfortunately, there’s no easy answer. But they’re out there.

Godfrey is here to help. We have a team of media strategists dedicated to finding where your audience lives. Finding out what they’re doing to stay on top of their rapidly changing world. Our deep experience in B2B marketing and our understanding of our clients' technologies give us a major advantage in finding audiences and communicating with them. No matter where they went, we’ll track them down.

 

B2B Blog Posts

Mar 15, 2012

We have found that Paid-Earned-Owned is simply a categorization tool that helps with content integration and can add value through repurposing valuable content.

Jan 20, 2012

Millennials are moving onto B2B buying teams and influencing product and service purchase decisions. Are you ready to communicate with them?

 

Related Items

B2B Case History

See how one client increased sales with a program integrating search, online ads and web destination pages.

B2B Case History

See how we helped a client start a social media discussion in their industry.

 

B2B Showcase

B2B Blog
Mar 30, 2010

I've been a huge fan of The Karate Kid series for my entire life. Seriously.

My favorite memory to stem from the trilogy (yes, trilogy, for I do not count Hilary Swank's 1994 blasphemous disaster as part of the series) takes place when I was a child.

 
 
 
 
 
 
 
 
 
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