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B2B Insights 


B2B PR

For a long time, it seemed as though every Miss America contestant wanted to be in public relations because they liked people. Sounds good, if it were that simple. It’s not. In fact, Godfrey's public relations professionals are some of the hardest working people in the marketing industry. They can't be content to be just another pretty face.

Whether in new or traditional media, B2B editors have learned they can count on Godfrey. Our in-house B2B PR and content capabilities. Our professional experience. Our deep understanding of technologies. All mean they can rely on us to deliver quality editorial material on deadline. From traditional PR programs. To social media PR like blogs, podcasts, social media press releases and RSS feeds.

Let Godfrey’s time-tested B2B public relations experience strengthen your credibility within your industry. We win the talent competition every time.

 

B2B Blog Posts

May 17, 2012

The stats are all over the board regarding the B2B benefits of Facebook, with much of the feedback indicating a lag in Facebook popularity compared to other social media outlets for usefulness in B2B. Statistics aside, if you’re one of those in the “I’m skeptical about Facebook” camp here are several considerations that might help you rethink your position.

Apr 23, 2012

As B2B marketing efforts become more integrated, the line between paid, shared and earned media is becoming blurred. A successful marketing plan must incorporate all three, with focused messaging and strategic outreach. Find out what role PR plays in the overall marketing plan.

 

Related Items

B2B Case History

See how we helped one of our clients promote environmental leadership.

 

B2B Showcase

B2B Blog
Jul 19, 2011

Content strategy — perhaps the latest buzzword — has taken the marketing world by storm. So what’s with all the hype?

 
 
 
 
 
 
 
 
 
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