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Did you know?  70% of respondents are spending more today on direct branded content than they did three years ago.

News Archive

 

Godfrey Honored as Perfect Partner

May 14, 2012

Godfrey was honored as a Perfect Partner at the recent Worldwide Partners Inc. (WPI) World Meeting in Toronto, ON.

Director-User Experience at Godfrey Provides Commentary in BtoB magazine on Email Marketing

April 13, 2012

In the April 9 issue of BtoB magazine, Jennifer Leigh Brown, director-user experience, provides tips and recommendations for crafting effective mobile email.

Godfrey Ranks Second Among Exclusively Business-to-Business Agencies in the United States

March 27, 2012

Godfrey is the second largest exclusively business-to-business (B2B) marketing communications agency in the United States, according to the 2011 Annual Top Agencies listing published in the March 12 issue of BtoB Magazine.

Godfrey Promotes Two in Public Relations

March 13, 2012

Godfrey has promoted two members of its public relations staff.

Godfrey Promotes Five in Account Services

January 9, 2012

Godfrey announces five promotions in its account services department.

Godfrey's Director of Marketing Technology Provides Commentary in BtoB magazine's Email Insight e-Newsletter

December 2, 2011

Director of Marketing Technology, Andy Hunt, provides tips and advice in BtoB magazine on how to ensure that your e-newsletter's landing page—as well as linked content—is optimized for the mobile audience.

Godfrey Tops List of Advertising, Marketing and Public Relations Firms in Central Pennsylvania

December 1, 2011

Godfrey has been named by the Central Penn Business Journal as the top advertising, marketing and public relations firms in the region in the publication’s Oct. 14, 2011 edition.

Godfrey Releases B2B Marketing Communications e-Book

November 16, 2011

Godfrey has released an e-book, Jumpstart Your B2B Marketing, to provide valuable insight for business-to-business (B2B) marketing professionals as they plan their marketing communications strategies.

DeNicco Promoted to Public Relations Account Manager

October 4, 2011

Godfrey announced that Rebecca DeNicco has been promoted to public relations account manager.

ISBM to Feature Godfrey in Webinar on Business-to-Business Mobile Marketing

September 22, 2011

Godfrey announced that Jennifer Leigh Brown, user experience director, and Andy Hunt, director of marketing technology, will be presenting a free webinar, Going Mobile for B2B Marketers: Facts, Figures and Getting Started, for the Institute for the Study of Business Markets (ISBM) on Thursday, Oct. 13 at 1:00 p.m. ET.

Social Media Manager Joins Godfrey, Strengthens Company's Services to Clients

September 19, 2011

Godfrey has hired Andy DeBrunner as social media manager.

Godfrey Promotes Baird to Senior Vice President

September 12, 2011

Godfrey announced today that Lance Baird was promoted to senior vice president, global business development.

Godfrey Promotes One in Customer Insight Group

August 29, 2011

Godfrey announced today that Mike Wilt has been promoted to digital strategist, a newly created position, from interactive account manager.

Godfrey Promotes Two in Creative Services Group

August 15, 2011

Godfrey has promoted Jenn Vitello to content manager and Dave Ali to senior software development engineer.

Godfrey Strengthens Customer-Centered Unified Process with New Hire

August 3, 2011

Godfrey has hired Joe Weinlick as vice president, Unified Marketing.

VP-Creative Director at Godfrey Addresses Email Preference Centers in BtoB Magazine

August 2, 2011

In the July 11 issue of BtoB Magazine, Jim Everhart, vice president-creative director, addressed the best practices for starting an email preference center in the publication’s “Ask the Expert” column.

Account Manager and Software Development Engineer Join Godfrey

June 27, 2011

Godfrey has hired Todd Scott as a Public Relations Account Manager and Coty Martin as a Software Development Engineer.

Godfrey Director of User Experience Becomes a Certified Usability Analyst

June 22, 2011

Godfrey announced today that after training and an exam its Director of User Experience, Jennifer Brown, has been named a Certified Usability Analyst™ (CUA).

Account Managers and Social Media Specialist Receive Promotions at Godfrey

May 31, 2011

Godfrey has promoted three members of its staff.

Godfrey Ranks Among Fastest Growing Agencies In Advertising Age 2011 Agency Report

May 23, 2011

Godfrey has been recognized by the national magazine Advertising Age as one of the fastest-growing advertising agencies in the country.

Godfrey Hires Four in Account Management, Creative Services and Program Administration

May 9, 2011

Godfrey has added four people to its growing staff.

Godfrey Provides Commentary on Social Media in Rental Equipment Register

May 6, 2011

Senior PR Account Manager Melissa Einfrank provides commentary regarding the use of social media among rental companies.

Godfrey Announces Promotions in Creative Services Group

April 25, 2011

Godfrey announced today three promotions in its Creative Services Group.

Godfrey Establishes New Customer Insight Group Charged with Deep Understanding of Clients’ Customers

April 12, 2011

Godfrey announced today that it has established a new Customer Insight Group dedicated to the deep knowledge of clients’ customers applied to marketing communications programs. This group’s efforts will blend with those of Godfrey’s Account Service and Creative Service Groups to provide comprehensive and effective solutions for the company’s clients.

Godfrey Hires Three in Account Management

February 7, 2011

Godfrey has added three people to its growing staff.

Godfrey Hires Two in Account Management, Two in Creative Services

January 17, 2011

Godfrey has added four people to its growing staff.

Godfrey Hires Search Marketing Manager

December 20, 2010

Godfrey has hired Steve Poole, of Lancaster, Pa., as search marketing manager.

Godfrey Launches New User Centric Website

December 1, 2010

Godfrey today announced the launch of its new website.

Godfrey Promotes Two in Account Management

October 21, 2010

Godfrey has promoted two members in its account management group.

Godfrey Media Planner Achieves Google AdWords Individual Qualification

October 20, 2010

Godfrey announced today that Melinda Bauer, media planner and buyer, has passed two rigorous exams, achieving Google Qualified Individual status.

Godfrey Announces Promotions, New Hire in Account Service

September 21, 2010

Godfrey has announced two promotions and one addition to its account service staff. 

Godfrey Named Google AdWords Certified Partner

August 26, 2010

Godfrey, a nationally ranked business-to-business marketing communications agency, announced today that it has achieved Google AdWords Certified Partner status.

Godfrey’s Russ Green Comments on Manufacturing Industry in BtoB magazine

August 25, 2010

Executive VP and Partner Russ Green contributes to a piece in BtoB magazine that takes a look at online marketing in the manufacturing industry.

Godfrey Enhances Digital Marketing Capabilities with New Hires

July 26, 2010

Godfrey recently expanded its digital marketing capabilities and services with the addition of four new team members. Joining Godfrey are Mike Wilt, interactive account manager, Jessica Gieg, art director, Alison Fetterman, account manager, and Anna Gerz, social media coordinator.

Godfrey Expertise in HVACR Business

July 19, 2010

PR Account Manager Abby Butt contributes a piece to the latest issue of HVACR Business, which discusses the tools needed to implement a local public relations program and how to cut through the clutter.

Godfrey Hires Two in Account Management

June 18, 2010

Godfrey has added two new members to its Account Management group. Lacey Dean joins Godfrey as a public relations account manager and Amy Wagner joins as an account service administrator.

Godfrey Promotes Two in Account Management

May 11, 2010

Godfrey has promoted two members in its Account Management group. Josh Kovalik was promoted to account manager and Jackie Schell was promoted to associate account manager.

Stacy Whisel, Vice President of Godfrey’s Strategic Media Programs, Named to BPA Worldwide's Interactive Advisory Board

April 27, 2010

BPA Worldwide, the global auditor of media, has further strengthened its Interactive Advisory Board with the addition of Stacy Whisel, Vice President—Strategic Media Programs, at Godfrey, a nationally ranked business-to-business marketing communications agency.

Godfrey Announces Two New Hires

February 8, 2010

Godfrey has added two new members to its professional services team. Benjamin Wilver joins Godfrey as director of search marketing and Melissa Einfrank joins the public relations team as an account manager.

Godfrey Promotes Goerlich and Peters in Account Management

February 1, 2010

Godfrey, a nationally ranked business-to-business marketing communications agency, has promoted two members in its Account Management group. Kate Goerlich was promoted to senior account manager and Meade Peters was promoted to associate account manager.

Featured Article: Godfrey Offers Marketing Help to HVAC Contractors

With a variety of clients in the HVAC and construction markets, Godfrey has developed extensive expertise in marketing to and through the distribution channels employed in these industries. Godfrey is now taking steps to share its expertise with contractors who are client customers and who sometimes need help with their own regional marketing and communications.

 
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Melissa Einfrank
40 N. Christian St.
Lancaster, PA 17602

Phone: (717) 393-3831
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