Lancaster, Pa. – Godfrey, a nationally ranked business-to-business marketing communications agency, has promoted three members of its staff.

Melissa Einfrank, of Lancaster, has been promoted to Senior Public Relations (PR) Account Manager and Team Leader from PR Account Manager. She develops, executes and measures strategic PR and social media programs for clients in the construction, green building and manufacturing industries. Einfrank joined Godfrey in 2009, after working at Peppercom Strategic Communications in New York, N.Y., and Waggener Edstrom Worldwide in Stamford, Conn. She holds a bachelor of science degree in organizational, communication, learning and design from Ithaca College.

Anna Gerz has been promoted to Associate Manager for Social Media from Social Media Coordinator. In her new role she will create, implement and manage social media programs for a variety of Godfrey’s clients. Gerz earned a bachelor of arts degree in French and communications, specializing in advertising and public relations, from Loyola University Maryland. She joined Godfrey in 2010 and lives in Lancaster.

In her new role as Account Manager, Jackie Schell, of Marietta, will manage several key accounts in the manufacturing industry. Schell earned a bachelor of science degree in marketing from Penn State University. She joined Godfrey in 2007 and was promoted from Associate Account Manager.