Identifying upgrades and additions to your web site is a critical part of 2010 planning. Perhaps you are considering a complete re-design, or you’ve been told you need a “Web 2.0” version of your web site. If you’ve already added engagement and sharing elements to your b2b site and are participating in social media, you may be wondering what the rumblings about Web 3.0 (a highly debated term) mean to b2b marketers.

I don’t believe in web site “versioning,” but if you are uncertain as to which tools, technologies, and buzzwords fall under each label, here’s a brief overview of a huge topic with a range of opinions and theories.

Web 1.0 - One way information flow
Web 1.0 was the Web as an information portal. Content was owned. Everyone had their own little personal corner in cyberspace.
---More---