Earlier this Oscar week, we showed you six movie posters about your life as a B2B marketer. Now we’ll show you how some of those films might look if they ever made it to the silver screen.
These clips were part of a segment at our last FWD:B2B Conference, where executive creative directors Scott Trobaugh and Cliff Lewis gave their critical take on Persona and The Marketing Director. Check out At the Movies with Scott and Cliff in the player below:
To learn more about customer journeys and brand stories, and how B2B marketers can tie them all together, check out the rest of our FWD:B2B Conference sessions.