We’re excited to announce Vice President of Creative Scott Trobaugh will present “Wonderfully Weird Ideas for the World of B2B” virtually during the PRSA 2021 International Conference (ICON 2021) on Thursday, October 7th from 12:30 p.m.–1:30 p.m. Eastern Time.
Weird ideas, known to academics as “divergent thinking,” have the power to disrupt, define and differentiate a brand. If you’ve ever envied a competitor’s use of divergent thinking and wondered how your brand can get in on the action, Scott can show you how.
ICON 2021 will take place virtually from Oct. 4-14 and in-person from Oct. 17-19, 2021. It will prepare professional communicators and students to thrive and excel in the future by presenting emerging technologies, innovative solutions and evolving approaches to public relations and public affairs.
Check out the full conference agenda and register to attend Scott’s “Wonderfully Weird Ideas for the World of B2B” virtual session by visiting https://www.prsa.org/conferences-and-awards/icon-2021/conference-agenda.
We hope to see you there!
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