Lancaster, Pa. – Godfrey, a nationally ranked business-to-business (B2B) marketing communications agency, has promoted Melissa Zane to vice president & director – creative services and Dave Bossler to manager – art direction.
In her new role, Zane, of Columbia, leads the company’s 33-person creative services organization and now reports to Chuck Manners, president and CEO. She succeeds Jim Castanzo, a partner in the firm, who is stepping away from full-time employment May 31 but will continue to serve Godfrey in a consulting role.
Zane joined Godfrey in 1996 as a designer and was later promoted to art director, senior art director, manager of art directors, and most recently was the director of operations—creative services. Zane holds a bachelor of fine arts in communication design from Kutztown University and a master of fine arts in advertising from the Academy of Art University.
Bossler manages the art directors at Godfrey while continuing to serve select accounts as a senior art director himself. He reports to Zane. He also joined Godfrey in 1996 and was most recently a senior art director. Bossler holds a bachelor of fine arts in communication design from Savannah College of Art and Design and lives in Lititz.