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Increasing Customer Interaction

 

Johnson Controls YORK air handler trade show displays featuring teaser questions and an interactive product experience for attendees.

Air handlers aren't inherently sexy. But if you're a systems engineer, building owner or operations manager in a mission-critical facility, they’re incredibly important. That's why Johnson Controls employed Godfrey to create a two-sided display for the AHR® Expo that did a whole lot more than just show products. On one side of the display, a series of teaser questions prompted show attendees to stop and ask questions. On the other side of the display, a fully interactive, touch-driven experience provided Johnson Controls team members with the ability to lead potential customers through the full range of benefits their products could provide. The result? A more engaging, more meaningful interaction without the need for full-size, on-site products.

Johnson Controls interactive trade show display showing YORK air handler efficiency data, charts and navigation for customer engagement.
Johnson Controls YORK interactive trade show experience designed to help attendees explore air handler features, benefits and solutions.

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