The Search Marketing Manager works with our account teams, internal resources and external partners and vendors to implement paid and organic search campaigns. The Search Marketing Manager is responsible for working cross-functionally with our analytics, content, software development and media teams to assess and optimize our B2B client base websites, as well as identify new search opportunities and capabilities.
The Senior Copywriter is a key member of the creative team and an integrated content developer — someone who moves fluidly from print to digital, and works comfortably in multiple formats across various platforms. This person has the ability to think strategically and see the bigger picture — making contributions and adding value to client programs beyond the original assignment. The Senior Copywriter also serves as a mentor to other copywriters, ensuring that copy stays on brand and on message. As part of the mentorship role, the Senior Copywriter assists the copywriter with account immersion — educating copywriters on industries and technologies relevant to their accounts. For the right person, this is a challenging and rewarding role with one of the top business-to-business marketing companies in the U.S.