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INDUSTRIES

MANUFACTURING

You could say we’ve learned B2B marketing from the component up. And we know the difference between selling to OEMs and selling to end users. For OEMs, performance matters most. To end users, when downtime costs $100,000 an hour, reliability is king. Either way, there’s a lot at stake. We understand the manufacturing environment, with extensive automation and controls experience – and we’ll help you reach the right decision-makers and start the right conversations.

EXTENSIVE B2B MARKETING ADVICE

Intricate buying cycles, multiple decision-makers, content creation – B2B marketing is as complex as it gets. We’ve created a comprehensive e-book, filled with decades of B2B marketing experience. Marketing to Complex Industries: The Ultimate Guide shows you how to tell your story in an authentic way that leads to real results.Download Free E-book

REACH YOUR AUDIENCE WHERE THEY ARE

We know your audience: OEMs, design engineers, IT/OT – and we know how to reach them. We’ve created essential guides, spoken at don’t-miss conferences, conducted countless interviews and provided manufacturing audiences the relevant content they want, all through the channels they use every day.