Godfrey Product Launch Campaign Nominated for PR Daily Award

Godfrey is excited to announce a recent PR Daily Award nomination for our work on the CASE Construction Equipment 580EV Electric Backhoe Product Launch!
This award acknowledges our team’s creativity, strategy and execution. From compelling storytelling to media engagement, this campaign exemplified Godfrey’s ability to bring innovation to life through powerful communication. Throughout the launch, Godfrey’s PR and Creative teams collaborated with CASE to create an electrifying story (pun intended) that reached a potential audience of over 20 million. Through a virtual launch, multiple stories, articles and targeted editor follow-ups, the Godfrey team made sure the product launch was at the top of everyone’s mind.
Dig deeper into this story by checking out our case study.