Did you know?  70% of respondents are spending more today on direct branded content than they did three years ago.

B2B Branding

Download a poster PDF (860KB) of the Branding Strategy animation featured in this video.

Why does your business exist? What makes you different? What’s your “one thing”? The fundamental questions of branding are tough to answer—especially for a company with dozens of highly technical product lines. That’s what we love about B2B branding.

No matter how complex the business, we get to the heart and make it clear. Across the board. Right down to the tweet. For Godfrey, this kind thinking drives everything we do—every idea, every tactic.

B2B brand strategy is a hard-won skill. It only looks easy when you’re as crazy about B2B as we are. Let’s talk about how Godfrey can forward your B2B objectives.

 

B2B Blog Posts

Welcome, or welcome back as the case may be, to The B2B Weekly Roundup, where we offer our take on some of the key developments affecting B2B marketing in bite-size form. Google’s I/O conference gave us all a glimpse into the firm’s integration plans; Godfrey’s Andy Hunt assesses the impact on B2B.  Separately, we note the opportunity to highlight your company’s deep expertise ...

As a B2B marketing pro, you have a lot to keep up with.  We’re right there with you.  Now we’re right here with you, too, offering our take on some of the week’s most interesting news and powerful insights in the world of business-to-business marketing and communications.  As we work out the schedule and topics I hope you’ll leave comments to let ...

 

Related Items

B2B Case History

Learn how we helped one client successfully launch a global corporate rebrand campaign.

 

B2B Showcase

B2B Blog

What does it cost to build a mobile app? It depends. Get the quick answers to common cost questions.

 
 
 
 
 
 
 
 
 
B2B Ideas Worth Sharing
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