We created this original content with help from Godfrey’s own B2B search marketing experts. These news articles, videos and infographics explore how search can enhance almost every part of your marketing plan.
Ever wonder if your company should implement an SEO campaign or a PPC campaign? Learn why the two are most effective when they work together.
By: Godfrey Team
Optimizing your PPC campaign shouldn’t be difficult. Check out these 6 quick tips to make your PPC campaign generate better results in 2020!
By: Matt Boaman
Paid search lets companies take advantage of the millions of searches performed each day. Learn how to write better ad copy that converts.
By: Jenell Abram
When budget planning for the upcoming fiscal year, SEO should be a big item on the consideration list for your B2B marketing strategy.
Google continues making daily changes to their algorithm to improve search results, but links remain the most important.
Here are seven ways you can implement schema to enhance Google search results, providing an advantage over the competition.
Google recently updated their algorithm for ranking sites in mobile search. Learn why it is so important to Google (and your customers) that your site is optimized for use on mobile devices.
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