Sales

Read up on what’s new in B2B sales with this original content from Godfrey’s own B2B experts. These news articles and infographics explore how you can strengthen the bond between your marketing and sales efforts.

October 20, 2017 / SalesSales Tools to Consider for B2B Marketing Efforts

There are a ton of tools that promise to Improve sales productivity, prospecting and closing.  Not sure which ones will help? 

Josh Albert

By: Joshua Albert

February 20, 2017 / SalesHelp Your Marketing By Helping Sales

The B2B customer journey isn’t a straight line. B2B marketers know they need to help customers navigate a winding path. And one of the best ways to help your B2B marketing program is to help sales. 

Josh Albert

By: Joshua Albert

June 17, 2015 / SalesHow One Customer's Insight Helped Boost New Product Sales

Here’s a story about how talking to one customer provided insight that took a product launch to a whole new level of success.

Russ Green

By: Russ Green